Allergen-free: the pure goodness of The Big Zero Food allergies like coeliac disease and lactose intolerance are a modern epidemic. Each year, the number of allergy sufferers increases by 5%, with half of all affected being children. As many as 8% of children in the UK have a proven food allergy. Just in the last decade, the number of hospitalisations caused by severe allergic reactions, such as anaphylaxis, has increased sevenfold, putting the UK in

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Hydrated and on track with The Big Zero Hydrated, happy and ready to perform We’ve all seen it: children losing attention and interest in their studies as the school day wears on. This has often been attributed to overexertion in the playground at lunchtime, but research indicates that this loss of energy and concentration could in fact be caused by lack of hydration. Lack of hydration causes loss of focus and memory, and other symptoms too, like fatigue,

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Resolution: stay healthy with The Big Zero   By now, most people will have abandoned the resolution they made as they entered 2016, with  an estimated 63% of people not even making it to the beginning of February before giving up, according to a recent YouGov poll. That number will have risen to almost 90% by the end of the year because breaking bad habits and forging good ones can be tough. Most resolutions centre around

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